Click each feature for more information:
Adopting Harlequin as our
fundraising database has
saved us time, effort and
streamlined our donation
procedures. It has also
dramatically improved personal
relationships with our donors,
volunteers and staff members.
Jon Trigwell, Cardiff and Vale NHS Trust
Building Relationships
Fundraising success relies upon relationships you steadily build over a protracted period of time. From the very first approach to prospects through to networking with life long advocates to your cause, relationship building is on-going.
Information, easily captured and accessible, is the key to this building process. Harlequin’s communications and profile analysis tools enable you to:
-
Build comprehensive personal profiles - Maintain relationship trees
- Access scanned documentation e.g. newspaper articles, press releases etc
- Fuel enthusiasm by sending regular updates and newsletters
- Manage complex mailings including labels and envelopes
- E-mail target audiences
- Log all communications, in and out and set timely action prompts
- Recognize donation milestones
- Issue invites to suitable events based upon personal profile criteria and previous donation history
- Never miss following up an opportunity by implementing Harlequin’s task manager.
Donor loyalty is a precious commodity, with Harlequin once you win it you keep it!